Thank You Note Examples - How to Grow Your Business With Relationship Marketing

Thank You Note Examples that will Explode yourRFM (Recency, Frequency, Monetary) method of
Business Growthevaluating customer behavior.
Thank you note examples could be the secret sauceIn monetary, you want to send a thank you note to the
to your business growth. Thank you notes are thecustomers who have spent the MOST with your
most enduring form of gratitude. They're still the #1business. Be they recent customers or not... be they
source of referrals, loyal customers, & businessfrequent customers or not. These are the customers
growth.that will have the lion's share of impact on the
Here are 3 thank you note ideas that will drive yourcontinuity of your business. If they become recent and
business to new heights this year.frequent customers - your business explodes
The Recency Thank You Note Example:overnight. If they go the other way - placing infrequent
How recently did the given customer purchase fromorders, you will have a much less predictable income
you?stream.
The funny thing about recency is that you can andThank these businesses then, who have entrusted you
should use thank you notes to motivate bothwith their hard-earned cash.
extremes.Gratitude Sells.
You'll want to thank your most recent customers forIn a world where there is almost infinite choice for
joining the fold. In as personal and sincere of languageconsumers, relationships matter. Human connections
as you can muster. Personal, informal, heartfeltmatter. And as such, the simple act of writing a thank
language cuts through all the advertising noise of everyyou note, is immeasurably valuable. Some call it
day business life.Relationship Marketing. Others even use the term
You'll also want to send thank you notes to theAppreciation Marketing.
customers who have least recently ordered from youRegardless of what you call the act of writing thank
as well! This thank you note will serve to remind thatyou notes in your business, I can guarantee that it will
distant customer of why they were happy to choosetransform your business. Imagine if people at every
you in the first place. And that you still remember andlevel of your company were empowered to write
appreciate their selection of your services.thank you notes, and to share thank you note
Such simple and refreshing thank you notes will keepexamples?
you top-of-mind, and bring customers back for more,Whether driven from the top-down, or bottom-up of
sooner rather than later.your company, the act of writing thank you notes, and
The Frequency Thank You Note Example:sharing thank you note examples, will have an
You'll want to also acknowledge the customers thatimmediate impact on your standing in the industry.
come back most regularly. These folks probably don'tAn important caveat is that you should give for giving's
need prompting - they're already patronizing you moresake. That is - while this can be used to increase
than anyone else! But all the more reason why theycustomer loyalty and customer retention, any giving
should be acknowledged and thanked.that is primarily motivated by what you'll get out of it
This thank you note would focus on the pleasure youwill ring hollow.
have in serving them regularly. And perhaps also askSo be a happy giver.
questions about how you can serve more effectively.Give a thank you note a day. Share thank you note
That way, you get better before they NEED you toexamples.
get better.It will change the way you see your customers
You keep the relationship fresh by over-delivering on(they're more than just names and numbers).
value.And as a side benefit, your business growth will
The Monetary Thank You Note Example:explode.
By now you have probably realized that I'm using the